Understanding Ad/Campaign effectiveness with Markelytics, IPL 2019 – Brand Building
Advertisements are a great means to attract the end consumers of products & related services. The more effective your ad/campaign...
Read moreDigital Transformation of Financial Services
Media Coverage: Finance Derivative India’s banking and financial services sector is in the middle of a digital revolution. Just look at...
Read moreGetting Right Data in a Data-Rich World
Media Coverage: DeccanHerald Big Data is omnipresent today. But it was not quite the same even ten years back. The last...
Read moreThe Game-Changers: Rise of Automation in Market Research
Media Coverage: Yourstory The age of automation is upon us. We already see artificial intelligence (AI) and machine learning (ML) in...
Read moreWhy Market Research is a Must-Have for Brands
Market Research is a fundamental tool in any company’s arsenal today. It can uncover valuable insights that are crucial to...
Read moreThe Impact of Technology on Market Research
Media Coverage: Entrepreneur India Once characterized by traditional methods, Market Research in India is slowly giving way to evolved technologies like...
Read moreImportance of market research for the healthcare sector
Media Coverage: Your Story As an industry, market research may not have even existed today if it weren’t for a schoolteacher,...
Read moreScale your business globally with Market Research Insights
Media Coverage: Your Story According to recent studies, India currently has the second-largest number of global multinational corporations among the emerging...
Read moreThe Rise of online surveys/polls and its implications on brands
Media Coverage: Next Big What At its core, online surveys/polls are practical and powerful tool since it incorporates a comprehensive social...
Read moreRevolutionizing Market Research Deployment through Tech
Media Coverage: BWDisrupt – Business World Technology is rapidly changing around us. Today we are surrounded in our day to day...
Read more