How Blockchain is Reshaping Market Research
Media Coverage: CXO Today The most significant fallout of the cryptocurrency crash of 2018 was that decision-makers across industries sat up...
Read moreTechnology in Market Research
Media Coverage: Business World According to a recent study, only 45% of market research has an actual impact on business decisions....
Read moreMarkelytics steps up to mitigate the effects of COVID-19
The alarming spread of COVID-19 has been deeply concerning to us at Markelytics. In trying times such as this, we...
Read moreGlobal Data Collection – The Importance of High-Quality Data
Imagine you recently introduced a new vehicle in the market and you want to know how well it has been...
Read moreThe Science behind Successful Customer Experience
Media Coverage: PCQuest A little over a decade ago, the customer experience was at its nascent stage. A brand reached out...
Read moreThe Role of Technology in the Transition of Insights to the foresight
Media Coverage: Yourstory It was the great British intellectual of the 19th century, Herbert Spencer, who famously observed that “every science...
Read moreWill Jio Flip the E-Commerce Kart?
In the e-commerce world, the only two most talked about reigning kings have been Amazon and Flipkart. The scenario might...
Read moreHow Can Communities Solve Marketers’ Conundrum?
Media Coverage: Entrepreneur India The customer of today is a master puppeteer – it is the customer who has access to all...
Read moreLeveraging Technology to Understand Customer Feedback Better
Media Coverage: Your Story In this age and time where the customer is the king, brands need to constantly question themselves...
Read moreUnderstanding Ad/Campaign effectiveness with Markelytics, IPL 2019 – Brand Building
Advertisements are a great means to attract the end consumers of products & related services. The more effective your ad/campaign...
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