In today’s fast-paced business environment, staying ahead requires more than just intuition; it demands data-driven insights. We provide comprehensive Company Assessment by delving deep into various aspects of your business ecosystem, providing you with the clarity and foresight needed to navigate challenges and seize opportunities. This evaluation is critical for:

At Markelytics, we employ a multi-faceted approach to gather and analyze data, ensuring that our clients receive actionable insights tailored to their specific needs. Our methods include:

Strategic Decision Making

Risk Mitigation: Anticipating

Performance Benchmarking

Data Rich Insights:

SWOT Analysis

Systematically assessing internal strengths, weaknesses, external opportunities and threats, to develop actionable strategies.

Financial Analysis

Conducting in-depth financial analysis to evaluate profitability, liquidity, solvency, and overall financial health.

Competitor Analysis

Examining competitors' strategies, products, pricing, and market share to identify competitive advantages and areas of differentiation.

Market Research

Leveraging advanced market research techniques such as surveys, interviews, FGDs to gather qual & quant data on market trends, consumer preferences, and competitive landscape.

Customer Feedback Analysis

Analyzing customer feedback, reviews, and satisfaction scores to understand customer perceptions and improve customer experience.

Key Analyses:

  • Regression Analysis - A statistical technique used to identify relationships between variables and predict future outcomes based on historical data.
  • Market Segmentation - Dividing the market into distinct segments based on demographics, psychographics, or behavior to target specific customer groups effectively.
  • Scenario Analysis - Evaluating various scenarios and their potential impact on business outcomes to make informed decisions.
  • SWOT Matrix - A strategic planning tool that helps identify strengths, weaknesses, opportunities, and threats visually to formulate effective strategies.
  • Net Promoter Score (NPS) - A metric used to measure customer loyalty and satisfaction by asking customers how likely they are to recommend a company to others.
  • PESTLE Analysis - Examining the political, economic, social, technological, legal, and environmental factors affecting a business or industry.

Schedule a consultation today to discover how our data-rich insights and expert analysis can empower your business to reach new heights. Or you can reach us at