SPEED. REACH. TECHNOLOGY. EFFICIENCY

With every dawn comes a new age. From digital research to new-age insights, Markelytics got you covered with our full-service arm brand, Velocity MR.

Velocity MR is born out of the conviction to provide new-age insights and meaningful digital research from all parts of the world and all walks of life in various industries. The integration of technology imparts speed and removes redundant processes, thereby giving a common denominator of ‘Quick turnaround time’ to all that we do. Our full-service arm, Velocity MR, has the ability & all the necessary resources to bring insights into your actualization and transformation of businesses. 

We provide custom Qualitative & Quantitative solutions to our clients coming from various different industries named below.  

Markelytics provides its automotive clients with a range of research solutions:
Automotive
  • Car Clinics
  • Brand Perception Mapping
  • Market Segmentation
  • Advertising Pre-testing
  • Customer satisfaction with the vehicle
  • After-sales service research and many more
E-Commerce

The global e-commerce market size was valued at USD 9.09 trillion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 14.7% from 2020 to 2027. The growth can also be attributed to changing lifestyles & preferences of consumers, wherein they purchase without touching the product. 

  

Markelytics has experience working with large E-Commerce organizations & regularly conducts brand track studies. The specialized team of Markelytics has a strong understanding of the E-Commerce landscape and consumer motivations. 

Education

With education being an integral part of the public sector, information and analysis on the education market play an important role for both government & commercial organizations. Markelytics provides actionable insights on a variety of industry topics, such as schools, colleges and universities, general and special education, books and materials, e-learning, technology in education, and more.  

 

Our broad collection of education research studies provides insights into market trends, changes, projections, and prospects.Our researchers and insights specialists carry an experience in consumer understanding and strategy formulation.

Fashion

Over time, the fashion industry has evolved unconditionally. It indeed is one of the most dynamic industries we have. It includes all aspects of fashion – clothes, shoes, bags and accessories.

Markelytics’ market research approach provides business owners & entrepreneurs with new-age, tech-driven valuable insights allowing them to make informed decisions and guide the development or evolution of their fashion business. After working with leading fashion brands, we proudly offer 12+ solutions, 4+ tools, and several research methodologies to capture impactful insights for all your needs.

Financial Services
The financial services business includes banks, lending & insurance companies, and companies that provide services and technology to support them. The financial industry gets controlled by giant multinational corporations that utilize b2b market research to gain and keep a competitive advantage.
 
Markelytics has rich experience in the financial services and fintech sectors. From the affluent consumers holding platinum credit cards to the senior citizens who would love to learn more about payment apps, we’ve understood the psyche, aspirations, and concerns of the target audience.
FMCG

The global FMCG market is projected to reach $15,361.8 billion by 2025, registering a CAGR of 5.4% from 2018 to 2025. Growing awareness, easy access, and changing lifestyles are key growth drivers for this sector.  

  

Markelytics provides its clients with the ability to reach both urban and rural markets with relative ease. In this digital world, organizations are forced to change their strategies in quick time to ensure they do not lose their customers’ patronage. The methodologies adopted by Markelytics are powered by technology, which adds speed and accuracy & hence fast and reliable research insights. 

Healthcare

Due to the covid-19 uncertainties, Healthcare has become one of the largest sectors – both in terms of revenue and employment. The healthcare sector is growing briskly due to its coverage, services, and increasing expenditure by the public and  private players.  

  

Markelytics has its own proprietory Healthcare Panel with 540K healthcare professionals in 150+ medical specialities. The dedicated healthcare team with niche capabilities required for this sector ensures that the clients’ expectations are always aligned to meet their objectives. We aim to provide reliable & actionable insights backed by quality data & technology to add efficiency & reduce redundancies for the end-to-end execution of healthcare research.

IT

For over a decade, information technology (IT) has been one of the primary driving forces behind the growth of the global economy. Brands in the tech industry can be both disruptors and disrupted: Because of the rapid speed of change in technological marketplaces, there are frequently as many possibilities as there are risks to your company. 

  

Markelytics can offer its IT and ITeS clients the ability to reach corporate decision-makers and influencers across Globe reliably and in a cost-effectively. We act as an agile insight partner who can assist you in staying ahead of your competitors – wherever that may be. 

Media

The media industry can be regarded as a content delivery service that is more dependent on consumer choices than ever before. With the advent of mobile, video, and wireless technologies, consumers now have the option of experiencing content distribution in a variety of ways. As a result, the popularity of streaming services and content delivery systems on the internet continues to skyrocket.

Markelytics has senior researchers with experience in research, media, and communications agencies. The team is specialized in achieving a large representative sample along with conducting specialized studies across geographies.

Real Estate

Conducting real estate market research differs significantly from conducting any other type of market research. This is because this vertical, by definition, contains market intelligence that may be utilized not only by real estate companies but also by buyers, agents, and people seeking a new home.  

  

Markelytics can reach potential property buyers within India and our global presence makes it easier to reach other global markets. Our expertise through multiple previous studies and ability to reach HNI/HNWIs gives us unique positioning vis-a-vis any other competing organizations. We provide an in-depth analysis of residential, commercial, and retail markets across the globe through our real estate research solutions.

Retail

The retail industry has emerged as one of the most dynamic and fast-paced industries due to the entry of several new players. Markelytics understands the pulse of the consumer – from the trendy youth visiting upmarket malls in metro cities to the middle-aged father of two children shopping for his family’s daily groceries in a Tier 3 city.  

We have conducted studies to gauge consumer shopping habits, footfall patterns, and key factors for choosing a particular mall or outlet. Using both online panels and offline field teams, our nationwide presence and coverage ensure that our retail clients are get insights and information that can help them take advantage of the rapidly growing sector.  

Telecom

With the convergence of voice and data and the development of new IT and telecoms solutions, the telecommunications business has undergone an enormous upheaval in recent years. 

  

Due to our global reach in 80+ markets, Markelytics can reach each nook & corner through its extensive online panels and the skilled multilingual field teams add to it. The expertise and understanding of the telecom sector are unmatched and unique. Markelytics has conducted multiple studies on this sector, which has immensely helped telecom brands to strategize and succeed. 

Travel, Leisure & Hospitality

Humans have been traveling since the birth of civilization. Travel was once a means of survival, but today it is more of a means of business or enjoyment. The global leisure travel market size was valued at $1,006.5 billion in 2019 and is projected to reach $1,737.3 billion by 2027, registering a CAGR of 22.6% from 2021 to 2027. 

  

Markelytics is a trusted partner for clients who want to reach the affluent consumer and the rising middle class. Our digital capabilities are perfectly suited to cover a robust and representative sample of the modern travel and leisure seeker.

WELCOME

to the world of agile & applied insights.

To discover insights with Speed, Accuracy & Technology,