The surfacing of new era domains such as Telecom, Media (Digital), and Insurance are facilitating the Market Research Industry to scale up to fresh statures with speckled analysis of consumer insights. Regardless of deceleration in the past, the estimated Rs.1,000 crore Market Research (MR) Industry is all set to take a gigantic soar.
In the recent past, there has been a merger between MR agencies in terms of their degree of functions and data management performance. This makes India the much-celebrated destination for MNC-based research agencies since there is an unexploited prospective for new consumers with a chance to serve the giant populace. The market research methodologies are changing at a rampant pace from conventional data collection to technically advanced devices that can trace the accurate status of the matter. With many players in the market research sector in India, Markelytics Solutions Ltd. is a name worth mentioning.
An arm of Cross Marketing, Inc. – a leading marketing research agency & also a Tokyo Stock Exchange-listed company – Markelytics has been proactively working towards leveraging technology-powered market intelligence since its inception in 2003 and is meeting the requirement with the monopoly of being amongst the pioneers in the online market research sector. More than 50 years of collective experience of the founders and their ardor to push the market research industry to reach the mainstream stature have fueled Markelytics to shove aside the fierce competition and reap-in major research professionals and agencies as its clientele in more than 80 countries. With people and technology as its paramount axioms, the company, in contrast to the traditional agencies who are the blind worshippers of age-old industry ideologies, ensures perfect delivery of end-to-end cutting-edge research solutions and best-in-class research techniques.
A Market Research Connoisseur
Climbing into the skin of the customers of a particular target market is not a cakewalk, especially if there are no faster and cost-effective yet quality research insights. As a leading global Market Research firm, Markelytics has been an unbeaten rebuttal to the aforementioned quests. Bound by CASRO/ESOMAR Code of Conduct, its suite of bespoke offerings includes Global Project Management, MR-full service, MR outsourcing solutions and MR Global Panels, Data Collection, Survey Programming, Data Processing, Analysis, and Reporting. The solutions are brought to the fore through its global field resources, Specialty Online Panels, telephones, and syndicated reports, while the perfect blend of process and practical acumen add charm to the complete process.
Men behind the Success Feats
With an established foothold in five countries and a track record of serving 80+ markets, Markelytics constantly hunts for opportunities to seize the innovations that are born with the dexterity to stir up the market and embeds the same within its work environment. With around more than 300 people in its arsenal, the organization focuses on hiring fresh, yet intelligent minds and empowers them to think differently, which in turn is the stimulus for unique solutions and happy clients, as the company believes. Echoing in similar veins, Jasal Shah, CEO & MD, Markelytics Solutions, explains, “Unlike other companies where there is a custom of textbook learning, we encourage the employees to learn on their own and handle a situation on their own. It enables them to think fast and create something unique”.
2015 Received Company of the Year – Market Research award by SiliconIndia Magazine.
We are delighted to announce that Markelytics has been named ‘Company of the Year 2015’ by Silicon India magazine. This has been made possible by the extreme dedication and commitment of our management and employees.
Conversely, Markelytics has been the leading market research company since 2003, providing end-to-end market research solutions. The company, engaged in providing out-of-the-box solutions, is entrapped with the most crucial challenge of acquiring the right talent. We are part of the market leader Cross-Marketing Inc., listed on the Tokyo Stock Exchange.
A truly global company, as part of market leader Cross Marketing Group, with a highly motivated, multi-skilled, and quality-oriented team of about 1400 group employees. We provide 24/6 worldwide support and proficiency in 10+ international languages. Markelytics is an expert in offering One Stop Agency for end-to-end Customized and Syndicated Research Solutions in the fastest turnaround time using the latest methodologies.